Sport equipment manufacturers are scrambling to find ways to get their products into Australia’s booming sports market.
Key points:The Australian Competition and Consumer Commission (ACCC) has launched a $50,000 appeal for the public to donate any sporting equipment they own to help build a sports networkFor example, a sportswear company may be able to sell to an Aussie sports club for $25 a piece”The competition has given us a bit of a head start and hopefully we’ll be able see some action on it this year,” Aussie Sports Council chairman Scott Jones told ABC Radio Melbourne’s Sports Weekend program on Monday.
The council has been working with Aussie Sporting and Fitness and the National Sportswear Council to develop a sports marketing campaign to get products into the hands of Aussies.
“It’s going to be a really exciting time,” Mr Jones said.
“What we’ve done is got some really good and innovative products, and hopefully that will make the difference to what’s going on.”
The council, which is funded by sports and recreation industries, has set up a GoFundMe page to raise money to buy the sports gear, which includes a football helmet, shoes and gloves.
The campaign is aiming to raise $10,000.
The Aussie sporting community is looking to make a differenceThe council is also planning to use social media to connect with potential donors, Mr Jones told the program.
“If we can get people to donate $25, we’ve got a lot of work to do,” he said.
The aim is to sell some of the equipment to a sporting club or club-sponsored event.
“We have some very big players in Australia that are coming forward, and that’s going, ‘Hey, what can we do for you?'”
Mr Jones said they will also be able buy some of it directly to clubs.
“And then we’re going to try and sell it to some clubs and they’ll probably go ‘Oh, we’re doing this for you’,” he said, adding the council was looking at how to make that possible.
“So we’re really trying to get this going.”AUSTRALIA’S SPORTING IS ON A LIFETIME HIGHMr Jones told AM that it is the “time of year” when Australia’s sports market is “at the highest level it’s ever been”.
“The season is here and it’s going nowhere,” he told AM.
“The sport is at the highest point it’s been since the early 2000s.”
In terms of the sport that people are playing on a daily basis, it’s getting better every year.
“Mr Jones also revealed that Australia’s sport market is one of the biggest in the world, with $10 billion being spent annually on the sport.”
There’s a lot going on in sport right now,” he added.”
I think there’s a good deal of excitement around the sport.
“Aussie Sports Clubs Association (ASCA) chief executive Michael Hickey told AM the association is “extremely concerned” about the upcoming competition.”
We’ve got some very strong athletes in our community and there’s not a lot we can do about it, but it’s really important that the community is able to get involved in this and make sure that’s the case.””
It’s about creating communities where you can come and spend time and you can play sports.”
“We’ve got some very strong athletes in our community and there’s not a lot we can do about it, but it’s really important that the community is able to get involved in this and make sure that’s the case.”
A sports community can make a big differenceA survey conducted by the Aussi Sports Council and conducted by research firm Sport Media Australia, revealed that Aussians are interested in sporting activities and that their passion is getting them involved in the sport they love.
“People who play sports really, really enjoy it,” Mr Hopper said.